Hi, I am Livia, a cheerful goal-driven creative with a background in brand strategy, media production and project management.
I am curious to explore the unknown and passionate about UX.
KEY PROJECTS
My goal is it to deliver first-class projects by using my knowledge of Brand Strategy, UX Design and Production. This is where passion meets hard work.
Medi Plus - Notice the beat
My approach is to first define an opportunity and a problem which I am then going to solve.
By re-framing the problem in a human-centric way I created user tasks, wireframes and a prototype which includes a full design style guide.
Client: Sportsclinic #1 // Miami Ad School
UX Design - Prototype
My role in this job was leading the production and relaunch of three chocolate sub-brand websites for the company, to sell over 50 millions of chocolate per year. Single point of contact for the client as well as the design and development team with a 5 days design sprint per website.
Client: Camille Bloch Chocolates
UX Project Management - Website Relaunches
For the launch of a brand new skincare product, I was in charge to create a product launch strategy with an exploration research to fight against the mainstream. The beauty world has changed so much that only innovative and growth hacking strategies can make this product a success in a highly competitive market.
Client: Swiss Skin Power
Brand Strategy & Research
Project management for the redesign of the biggest political TV talk show in Switzerland, including a never seen before 2 floor based studio design and individual per show On Air design. Working hand in hand with a broadcast technician.
Client: Swiss Radio and Television, SRF Arena
Project Management - Set and On-Air Design
UX Design Projects at Miami at School
The approach of the course was creative ideation and innovation with experience design to deliver outstanding customer experiences. The boot camp was taught by experts from several agencies to give us students as much industry exposure as possible. During the course, we finalised projects and client briefs. A variation is implemented here.